10 Ways to Leverage AI Personalization for a Competitive Advantage

Em Blog Ai Personalization

AI personalization is transforming business operations by optimizing processes and delivering tailored experiences. By analyzing vast amounts of data in real time, AI allows companies to customize everything from customer interactions to internal workflows based on individual behaviors and preferences. This adaptability makes businesses more agile, responsive, and innovative, providing a crucial edge in a

From Exploitation to Empowerment: Why AI-Powered Security in the AI Threat Era

Em Blog Ai Powered Security Main Image

Artificial intelligence (AI) is a two-sided coin. While it has revolutionized how we work, communicate, and interact with technology, it has also accelerated the speed and complexity of cyber exploits. As AI-driven attacks increase in scale and impact, experts emphasize the need for businesses to move beyond traditional, human-centric defense strategies.1 By harnessing AI to

AI Can Help Catch a Bigger Phish: How Attackers Are Winning with AI

Em Blog Ai Bigger Phising Main Image

Each year, industry leaders work to uncover trends and insights about cybercrime. The latest crop of reports shows that the human element remains a top issue in data breaches. What’s different in 2024 is that large language models (LLMs) have transformed how people work, enhancing our ability to brainstorm effectively and quickly, automate routine tasks,

2024 | A Landmark Year for AI Regulations and Safety

Em Blog Eu Ai Benchmark Law Main Image

On Tuesday, May 21, 2024, world leaders met virtually at the AI Seoul Summit—a follow-up to the AI Safety Summit in November—to adopt a new AI agreement. The gathering, co-hosted by South Korea and the UK, included leaders from the G7, Australia, Singapore, the UN, the EU, and representatives from global tech organizations. Sixteen leading

The AI Wild West: Derisk Adoption for Safe Innovation

Em Blog Ai Wildwest Main Image Web

Artificial intelligence (AI) is driving innovation. With seemingly endless possibilities, organizations are universally adopting AI to enhance their offerings and keep pace in today’s ultra-competitive market. However, without clear and proper guidelines in place, AI can cause harm, driving unintended customer outcomes, or worse, introducing new security risks and exposures. It’s what’s led to the

Enhance SMB Efficiencies and Operations with AI

Em Blog Main Image Smb Ai

AI’s transformative powers won’t be limited to just enterprises. Small and medium-sized businesses (SMBs) can use AI-powered products and solutions to increase efficiencies and achieve strategic objectives. Using AI can be a crucial component for success, with 80% of U.S. SMBs with very high technology usage report growth in revenue, employment, and profits.1 SMBs can

Beyond the Hype: AI In Action

Em Blog Ai In Action

Artificial intelligence (AI) has become an essential part of business. The value is in its tangible benefits, including influencing decisions, improving customer interactions, and developing enhanced operational strategies. AI involves machine learning, natural language processing, and advanced algorithms. By understanding the technology and its practical applications, businesses can harness AI to innovate and solve complex

Aligning Data and Platform Engineering in AI Delivery

Em Blog Data Pe Ai Delivery Main Image

In our last post, we provided insights into how effectively managed data architectures and pipelines can power generative data models to create human-like outputs. In this post, we look at how the platform engineering team can partner with data engineers to help accelerate the time to value while alleviating some inherent issues with this burgeoning

Consistent Doesn’t Mean Fair: A Look at AI Bias

Em Blog Main Image Ai Bias Web

Is artificial intelligence (AI) biased? This isn’t a new question—five years ago, a company abandoned its idea of using AI to narrow down job candidates because it discovered its system was biased against women in technical roles.1 More recently, an Asian student at the Massachusetts Institute of Technology (MIT) used an AI tool to create

The Potential Impact of Generative AI on Business Operations*

Em Blog Ai Main Image Web

*Editorial note: In some instances, ChatGPT provided a few elements that have been modified and used in this post. The Financial Times recently reported that investments in generative AI surpassed $2 billion in 20221, with more than half of companies surveyed claiming they are allocating over 5% of their digital budgets to AI. Looking at