Exact Market Names Rachel Beckler as AI and Go-To-Market Practice Leader Expanding Leadership Team in B2B Technology Marketing

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SAN DIEGO, CALIFORNIA, UNITED STATES, November 20, 2024 – Exact Market, a WBENC-certified, woman-owned technology marketing agency, has appointed Rachel Beckler as their AI and Go-To-Market Practice Leader. Beckler brings extensive experience in driving brand transformation and scaling growth through go-to-market and sales enablement programs for consulting, AI, SaaS and cloud companies. Her expertise will strengthen the company’s mission to deliver innovative, sustainable B2B marketing solutions.

“At Exact Market, our clients are at the center of everything we do. With the high demand for go-to-market strategies for AI and beyond, we are excited to have Rachel join the team,” said Susie Almaneih, CEO of Exact Market. “Rachel’s AI go-to-market expertise will help amplify our voice in the market and bring us to scale. I am excited about the amazing things that are about to happen at Exact Market.”

Sharing her vision for the role, Beckler said, “Our goal is to help technology clients articulate their AI differentiation in a rapidly evolving market. I’m excited to join a company that is driving real impact by enabling clients to thrive in today’s competitive landscape.”

This appointment marks a milestone in Exact Market’s commitment to empowering technology companies to thrive in today’s AI-fueled market.

About Exact Market
Exact Market (www.exactmarket.com) is a WBENC-certified, woman-owned business that serves as a tech marketing catalyst for F500 clients. They align marketing and sales under a unified vision, igniting impactful results for both new launches and existing offerings.